Why Protein (Usually) Tastes Bad

Why Protein (Usually) Tastes Bad

I remember seeing a protein bar for the first time. I’m not sure if I should name which product brand it was, because; lawyers, but it was something like “Thin-Quick Bar”. My mom kept a box of these bars in the pantry for a short while and I remember my mind melting when she told me that they were “healthy chocolate bars”... But, what-on-earth about that bar was anything like a chocolate bar? Other than the fact that it had the general shape of a candy bar, and was chocolate colored?
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